Newsletter

Our Story

Our story unfolded over 10 years ago in a yoga class. We saw slipping feet that needed to grip, clean soles that needed germ protection, and cold toes that needed shelter. The idea was born. From a small garage in Los Angeles, we created the original five-toe grip socks to help people during barefoot fitness classes like yoga, Pilates, barre and dance.

Why five toes? There’s nothing more beautiful than natural movements that make us stronger. Legs that leap, arms that swing, backs that bend. So why not toes that wiggle and spread? It’s the way nature designed them to move. A five toe sock design helps spread your five toes - reinforcing what yogis have known for years - that spreading your toes creates a broader foundation on which to balance.  

To this day, our intention is to create and innovate products that enhance and support natural movement regardless of the activity. Whether holding plank a little longer, staying grounded in Relevé, settling deeper into Warrior II, or running for miles blister free, we’ve got you covered.

We’re not only on a mission to spread toes, but love as well. From the quality we put into our products, to the relationships we build with our customers, to the culture we create at the office, to the community we support, to the care we give our bodies – all of these are done with love.

So thank you for being part of our family and our story. Here’s to spreading love and toes!